Why do you need to be scannable? Once again, let me remind you that the…
Category: Life Of A Writer
Copywriter Tips
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![Photo with the words Evoke Emotions by chip canonigo](https://www.chipcanonigo.com/wp-content/uploads/2024/06/9-Evoke-Emotions.png)
Evoke Emotions
The best writers evoke emotions and make their readers cry. I’ve made some of my…
Copywriter Tips
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![Photo with the words Make Every Word Count by chip canonigo](https://www.chipcanonigo.com/wp-content/uploads/2024/06/8-Make-Every-Word-COunt.png)
Make Every Word Count
Make every word count because we live in an increasingly distracted, time-starved world. Your writing…
Copywriter Tips
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![Photo with the words Cut the Fluff by chip canonigo](https://www.chipcanonigo.com/wp-content/uploads/2024/06/7-Cut-the-Fluff.png)
Cut the Fluff
Cut the fluff. You’re not fooling anybody with those extra words in your copy. You…